This one’s for the speed freaks. Say hello to the world’s fastest race lube – Ludicrous AF!
This badass bottle of liquid magic has been in the works with our lab boffins for over three years. The result is a category-leading piece of exceptional science that delivers unrivalled performance through cutting-edge research and innovation.
It’s the F1 car of bike lubes – stripped back to the bare essentials. That means no colouring, no fragrance, no additional corrosion inhibitor, just a unique blend of environmentally friendly raw ingredients designed to minimise chain friction and wear, while maximising performance in all conditions. This all means one thing – RAW SPEED!
Developed in secret alongside pro-cycling powerhouses INEOS Grenadiers, EF Education-NIPPO and Bahrain McLaren, Ludicrous AF takes drivetrain performance to a whole new level. Perfected throughout the 2020 Grand Tour season, with multiple podiums and an overall win at the Giro d’Italia, you simply won’t find a faster lube on race day!
We price match all products on a like for like basis.
To qualify the item must be available in stock with a UK supplier and any additional costs taken into consideration.
i.e delivery charges, buyers premium, assembly charges.
Call us on 01823 252499 before you make your purchase to enquire about price matching a product.
With all bike sales you will receive an informational bike pack that contains a 15% Off accessories voucher inside.
This voucher is redeemable at your nearest Bicycle Chain, Rock & Road or Climb On Bikes Store.
We currently have stores in Yeovil, Taunton, Bridgwater, Weston-Super-Mare and Hereford.
This is part of our 'Support Local Business' initiative, where we want to see local riders supported by their local bike shops.
We hope to see you in store soon.
When you buy a bike from us in the store or come to collect your Click & Collect order we will adjust your new bike to fit you.
This includes adjusting saddle height, saddle position and where possible adjusting the brake levers / gear shifters.
We will also adjust any accessories you have purchased with your bike where applicable.
When you buy a bike from us you will get a free service at your nearest store within 6 weeks of taking delivery of your bike.
The free service is put in place to make sure the bike you have purchased is running correctly and to adjust out any cable stretch that happens to any new bike.
The type of bike you have bought and the type of riding you have planned will affect how soon you need to book your free service.
However if you experience any issues at any time you should stop riding your bike and book your bike in for its free service immediately.